G-Shock to Launch Debut Heart Rate Monitor
In an effort to integrate G-Shock technology and sophistication with athletic functionalities, Casio G-Shock is promoting the launch of their first-ever watch featuring a heart rate monitor. The new feature coincides with the launch of the new GBD-H1000 watch, which will see American World Champion Runner, Joseph Gray, be their Ambassador.
Joseph Gray is an 18-Time USA National Champion, as well as the first-ever national champion at the 30k trail distance. G-SHOCK promoted their release with a new video featuring Gray training for the 10K mountain race, using the watch’s built-in features such as GPS, target heart rate display, Vo2 Max sensor, and long battery life.