Swiss watch maker, Tissot, is gearing up for the 2018 Asian Games in Jakarta Palembang as the event’s official timekeeper. Through this deal, Tissot has entered their 20th anniversary as the time keeper since the Asian Games in Bangkok 1998. The agreement is followed up by another one keeping the Swiss watch brand as the time keeper for the Hangzhou edition of the games in 2022.

Tissot has amassed a wealth of timekeeping partnerships, inking deals with NBA, FIBA, Tour de France, MotoGP, European Rugby Champions Cup, Challenge Cup, TOP14, and many more. Tissot can also be seen as the timekeeper for fencing and ice hockey events.

The 2018 Asian Games will be co-hosted by Indonesia’s two cities, the capital Jakarta and the capital of South Sumatra province, Palembang. Per a press statement, Tissot and the Asian Games share values such as “tradition, precision and passion”.

“The Asian Games reflect the Tissot spirit perfectly by their diversity and dynamism and allow us to set ourselves apart with impeccable timekeeping and the most accurate measurement, which further confirms the quality of our watche,” said François Thiébaud, President of Tissot.

http://www.marketing-interactive.com/tissot-comes-on-board-18th-asian-games-jakarta-palembang-2018/

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